• Quaker Oats Co

    Title
    Plant Mgr
    City
    Tolleson
    Country
    Maricopa
    Street Address
    409 S 104th Ave
    Number of Employees
    450
    Contact Name
    Kevin Norton
    Zip Code
    85353-9236
    Annual Sales
    182250000
    State
    AZ
    SIC Code
    2099
    Anonymous

    Why do you guys have to include quoting your tv ads? Is it "just because everybody including them?" Do you know what they do to each other?

    1 week, 6 days and 2 hours
    Anonymous

    Nancy

    WOW! Thanks for this information! Agree with all, but especially the last sentence!

    Thread
    23 weeks, 1 day and 7 hours
    Anonymous

    Cindy McCoy

    I wished corporations would grow a.spine against the cancel culture. By removing this black woman's picture from aunt Jemima's pancake cake mix is racist to me. To me she represents entrepreneur black women. What an insult to decide to remove her picture.

    23 weeks, 6 days and 3 hours
    Anonymous

    Colin C.

    It's a shame that your will to placate these rabble is greater than your honor. I won't boycott you, I'll forget that you exist!

    Thread
    25 weeks, 3 hours and 38 minutes
    Anonymous

    evan goldstein

    I am completely upset that you would change the logo of aunt Jemima. I just turned 59 years old yesterday, we grew up on this Product! We have loved it for my entire lifetime. When I think of My mom on Sunday mornings making pancakes, that to me is the feeling of family! I am completely saddened that a small group could push a name change on a product! I have never thought it derogatory and can only relate it to a warm feeling.

    25 weeks, 2 days and 15 minutes
    Anonymous

    Billy D Williams (EMAIL)

    Why don't your company start using an animal or wildlife to brand your product. That would eliminate the future racial issues since animals don't complain,but only look for someone to love them. They don't represent any group of people . In what racial manner could you object to with a beautiful bird or fish or dog on a syrup bottle. A big Raccoon on a box of cereal would get a child's attention. It is all crazy but life goes on and we have to eat.

    Thread
    25 weeks, 3 days and 3 hours
    Anonymous

    Nunya biznass

    Aunt jemima wasnt a symbol of racism, in fact she was a worker for the company simply being honored. The fact that you guys took her picture off of the bottles is not you showing that as a company you aren't racist, but that you are. She was a symbol of hard work, and nobody looked at her picture thinking that it was racist. YOU as a company made it a race issue, because of all these protests. YOU as a company are taking away the image of hard work. While you're at it you might as well take the white male off your brand because that could offend someone too.

    25 weeks, 6 days and 4 hours
    Anonymous

    Paul B

    I will make every effort to boycott your company's products based on your Aunt Jemima decision . This is just wrong to cave into these protestors . I believe there are hundreds of thousands of people who used your Aunt Jemima products and never even thought anything racist about the name or picture until now because we are now being " force fed " that this image is racist . It never crossed our minds that this is racist because it's a lady's picture and name on a brand . Simple as that . Everyone needs to grow some thicker skin

    26 weeks, 3 days and 18 hours
    Anonymous

    Anita J

    Aunt Jemima should be honored. She represents home, comfort food, family! I have served Aunt Jemima's pancakes to 3 generations. My grandchildren still bring their children to my home on Saturday morning for Aunt Jemima's pancakes.

    I served my son Aunt Jemima pancakes every morning when he was growing up. We honored her.Her recipe was the best.

    Million dollar athletes are plastered on boxes. They do not represent family values or home and certainly do not get my attention.

    I,too will avoid purchasing Quaker Oats products. Sad to give up a tradition our family has observed for over 60 years.

    27 weeks, 3 days and 23 hours
    Anonymous

    Deedee

    So truue.

    Thread
    27 weeks, 4 days and 21 hours
    Anonymous

    Lina

    AMEN!!!! Thank you for posting this!!

    Thread
    27 weeks, 5 days and 19 hours
    Anonymous

    Lina

    Thank You for this post!!! I have spent many a morning with Aunt Jamima in my kitchen with me. I feel sorry for what this has turned in to. Quaker needs to take a stand and keep her, because she matters, her history matters!! Her smile has cheered me up if the truth be told! And here am I, an Irish lass from Idaho, mid 50's. If Quaker really goes through with this, I vow to never again buy the products they sell, Pepsi Co. too.

    Thank you William.

    Lina

    I rate my 2 stars as their weakness going down hill.

    Thread
    27 weeks, 5 days and 19 hours
    Anonymous

    William H

    My wife and I have been married for fifty three years. I am a white man and she is not white woman. She is very disapointed at the political decision to end Aunt Jamima. Most "Blacks" have not had a problem wih name or the current image on the box. I grew up eating Aunt Jamima pancakes. Most of our white and black friends did not have problem with the label back then that showed a different Aunt Jamima.

    If you notice, the people in streets demostrating were made up of a group of unhappy "Rich White Kids." There were very few blacks. The demostatrators were not complaining about the image on a pancake box. You like most corporate rich people claim you want racial harmony. This decsion to deny your customers "Aunt Jamima" pancake mix and I believe this will cost you financially. The American are smart and see what this is and it is not racial harmony.

    There will still be young "Rich White Kids" demotrating after the change is made.

    27 weeks, 6 days and 7 minutes
    Anonymous

    Gary Williams

    Your decision to erase Aunt Jemima is an arrogant, disrespectful, and cowardly decision . Aunt Jemima has been used by our family for many decades. To me she represented a kind and wholesome homemaker, who took pride in her pancake mix. I had a neighbor who could have been Nancy Green's sister. Whenever I saw Bertha, I would run to her and give a big hug. I promise you that I, my three sons, and my granddaughters will be switching to Mrs. Butterworths, as well as Red River Oatmeal. Quaker brand products will be prohibited forever. Do not be so stupid - reconsider !

    Thread
    28 weeks, 1 day and 21 hours
    Anonymous

    Don't change her name, USE her name! Nancy Green

    Have you ever heard of Nancy Green? She was the woman hired to portray Aunt Jemima when the pancake mix company started. It turned out that she was friendly, told entertaining stories, and she did a great job for the company. Instead of changing the name, dedicate the product to Nancy Green. Put her real photo on the box and educate people about the kind of strong, caring, community involved person she was, using her advantages to fight poverty in her community. When all the appropriate known history of her life has been shared on the box, change to celebrating other such strong black women who overcame or are overcoming. There will be no end to such stories. In her honor, send cases of her namesake products to anyplace suffering natural or economic disasters.

    Changing names doesn't change history and we can't learn from a past we ignore!

    28 weeks, 3 days and 1 hour
    Anonymous

    Mike Cooper Alvin, TX

    Dumbest move I've ever heard of! You are bowing to a small percentage of people thinking this will not make you look racist while in turn makes you look stupid. When I go to the store and want to buy Aunt Jemima products and do not find any. I'll make certain that I don't buy your "non-racist" products. Does this change mean that you've been racist all these years? Dumbest marketing move ever!

    28 weeks, 3 days and 3 hours
    Anonymous

    Phil

    Why would anyone wants to change the name of Aunt Jamima?? Do they know that this name is an honor to the first Black Woman millionaire??? I've used Quaker Oats products my whole life and never thought on this as any kind of racial slur!! Just my opinion!!

    28 weeks, 3 days and 3 hours
    Anonymous

    Chris

    I have an idea. Can you please put a beautiful white woman on your pancakes, syrup, and whatever else you want to change and rename it Aunt Mary.

    28 weeks, 3 days and 5 hours
    Anonymous

    Jim Notaro

    Another idiotic decision by corporate America. Aunt Jemima is not racist. I believe you people in marketing have negative intelligence...

    28 weeks, 6 days and 2 hours
    Anonymous

    Judith G.

    Melville likens corporate efforts on diversity to a domestic emerging market. "We need to look at this as a business opportunity to widen our customer base and to ensure our current customer base is included in the packaging and branding,,," said by Doug Melville, TBWA\North America Chief Diversity Officer (that's the ad company advising Quaker Oats and other companies).

    Well, Doug, count me out of that current customer base. It appears your ad agency supports BLM enough to profit off its "diversity" and lawlessness. So when my box of Aunt Jemima pancake and its accompany syrup mix runs out, I'm switching brands forever.

    29 weeks, 5 hours and 44 minutes
    Anonymous

    Kathleen K.

    Are you kidding me? You are going to back down to a handful of haters to rebrand your wonderful product? Here's $5.00! Go buy a pair!

    29 weeks, 1 day and 29 minutes
    Anonymous

    Jeannie and Alan

    We are absolutely appalled that you would rebrand AUNT JEMIMA products. We are a white couple in our 70's - we've grown up and loved the brand since we were children. We love the smiling face on the bottle. The family behind the face doesn't deserve this nor does the American public. It is a tribute to the woman behind the pancakes who was tapped to represent the brand. Not only is it going to potentially cause more racial issues that none of us want but it's taking away the history. Did you take a survey to see if the Black community to see if they found it offensive? And why disrupt a product that has been an American tradition for generations? And at what cost for rebranding to your company; meaning ultimately your customers? If this happens, we will never buy another Quaker product again. Respect your customers and most particularly, the family behind the face of Aunt Jemima. Will you let a few radicals make your decisions? Or do you have a Board of Directors with any common sense? We'll be watching to see what you do! Next on our list is our beloved UNCLE BEN'S RICE...then Eskimo Pies.

    29 weeks, 1 day and 2 hours
    Anonymous

    Brian Heineman

    You know when I was a kid, Aunt Jemima syrup was the only thing that we put on our pancakes, waffles and french toast. I am now in my late 50's and Aunt Jemima still sits at my breakfast table. But now with all this racism full of **** going on I hear that you're going to discontinue the brand of Aunt Jemima, even though the family does not want you to discontinue it. So I'm here to say if you play into the hands of these protesters I have no respect for you and I will no longer be someone that will buy your product and I will also stop by and all your other products cuz I'm sure there's somebody else out there it's not going to let these people run what you been running for years as a great product. Time to say no cuz if you don't say no I will say no to anything you make. I hope and pray you make a wise decision.

    29 weeks, 2 days and 22 hours
    Anonymous

    So if you take away her picture you just said all the hard work that she did was for nothing. That she was a nobody. She was a proud woman.,a great cook with what sounds like a great personality. Take it away from her all that she accomplished just to shrink from bullies who are against everything. They didn't know what she did and worked for. That is what you will do if you take away her image from the pancake mix. That makes the Quacker Oats the company that said "since you were a slave, and free you are a nothing and your hard work should not count for anything." You are spitting on her and her family. That makes you a bigger racist than the ones shouting racist.

    Thread
    29 weeks, 3 days and 22 hours
    Anonymous

    Deborah Ocasio

    I am an African American woman, and I don't want to see Aunt Jemima or Uncle Ben's face go anywhere. I do have some ideas on how we can keep the history, legacy, and integrity of these popular faces while paying tribute to their contribution to black history

    29 weeks, 4 days and 14 hours